UPDATE: You may wanna beware of this issue with AppFlood before proceeding
Now that the no-post-in-March month is over ( just declared that now that I realised I did not make any new posts in March :D ), let's get on in improving our bank balances from mobile app ads!
I say re-introducing, because AppFlood was first introduced on this blog in the comments section of the post about AppBucks. You see, someone mentioned AppFlood, and as I was not too confident about them back then, I just made a quick wrapper for Basic4Android in the comments section for AppFlood.
And guess what, in the worst case of a post-comment hijack, the comments in the post about AppBucks started drifting to AppFlood. Drifting? It was more like a Whoosh! A total washout! Many developers seems to have found good returns from their investment (read: time-spent) in AppFlood. One fellow developer, Jakob, just declared that AppFlood has outperformed Airpush for him.
So, to stop the hijack, this post is here to discuss about AppFlood.
|Beautiful Interstitial Ads|
The Brick in the Wall
The walls option of AppFlood are very interesting. There are a few type of walls available, and depending on what type of app you have (an app or a agme), you can choose to show only apps, only games, or even both in the walls.
This is really an awesome, as it would make sense NOT to show non-game ads in a game, and vice versa. Really good implementation there from AppFlood.
The types of ads available are really nice too. We have the usual interstitial, the usual wall, and a very interesting panel ad type. For me, the panel type has performed really well, but I haven't tried the wall type just yet. Will be having walls in soon.
|Panel Ad format, a fresh look at ads on Android|
Push The Right Ads
AppFlood also has push ads. Now, their push ads coulld really work out great. Sending out a CPA type app or game can really give an awesome return. Give them a go.
There are 2 types of push ads. I've so far managed to get the text type push ad working for Basic4Android. And boy the push ads are beautiful:
|AppFlood's push ads are beautiful!|
What worries me though is if AppFlood gets into the antivirus apps list, it is gonna be damaging for even their non-push ads, which is working great right now. Let's enjoy the ride while it lasts :)
Killed the Middleman
The reason AppFlood performs so good, is that they are one ad network that is giving the full revenue to the developers. They are not taking a share of the profit, which gives a much better return for us developers.
Now, nothing comes out straight in what we favour of course. And AppFlood is no exception.
1 - App approval takes a wee bit too long. Now, when an update is pushed out by developers, the download count is highest. And waiting for approval makes a lost for us developers. It would be nicer if apps are pre-approved, and then, if AppFlood finds an app in violation, they could revoke all revenues generated in the 2 days it takes for the approval.
2 - Confusing points system - Something that many developers were surprised to encounter. No biggie really, but why not straight away use a monetary value?
3 - The platform could also use a clearer reporting system.
All the above are no big issues, it would just enhance it for us developers.
Would it sink like many other ad networks before it, where it was awesome first month, and then down down down following months? It was fine last month, the true test would be how it performs this month, with more developers having more apps out with them in. Please report in your performance with it.
An Important Conclusion
Jakob, a regular here, mentioned that AppFlood outperformed Airpush for him. This is the biggest news we developers can be exposed to. Truly, many of us would rather monetize our apps without using the more aggresive ad networks, and if AppFlood can maintain their good run, we on the Android side would finally have a proper ad network to use.
Cheers and Good Luck to all!
AppFlood Basic4Android Library <-- based on version 1.4
AppFlood Basic4Android Library <-- based on version 1.5, banner push not tested, might be buggy